Get Through the Right Doors
November 21, 2017
Get Through the Right Doors
Businesses that involve face-to-face meetings with their clients need to keep in mind that they might be knocking on the wrong doors, or that they’re not the only people knocking on the right ones. Identifying and targeting the key decisi...
Selling Services – It’s About Relationships
September 18, 2017
Because service businesses can’t talk about products on shelves, they often make the mistake of talking about themselves with messages like ‘the best car service in town’ or ‘speedy appliance repairs’. These may sound good to the owner of the business, but th...
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